Acer Predicts Very Low Cost of Ultrabooks by 2013
Ultrabooks is not yet the hottest thing in the laptop market currently. Sure, the Ivy Bridge processors aren’t out yet hence the lukewarm reception. But as soon as March 2012 arrives, the Ivy Bridge arrives and Ultrabooks will start to kick in. Once this happens, there will be 30-50 new ultrabook models to come out to the open.
Early adopters always suffer the high-priced unstable products. Lower prices and bug-free devices come to those who wait. Jim Wong, Acer’s president, predicts that by Q2 2012 ultrabook prices will be between $799 and $899 20% cut since launch. Ultrabook prices are expected to go down as much as $499 by 2013. Manufacturers are moving towards ultra-thin form factor that making large laptops seem undesirable. If time comes that netbook does survive the Ultrabooks onslaught, netbook pricing will have to be free.