It may sound spooky and eerie, but yet it could be a powerful endorsement of a product with a worthy cause of giving poor kids a laptop. With the help of modern digital technology Beatles singer John Lennon who was shot in 1980 was resurrected and “remastered” digitally to promote the OLPC Project.

Yes folks, believe it or not John Lennon as an endorser of the OLPC XO Laptop. The ad spot which started playing last Christmas day was with full permission of course from Yoko Ono, John’s wife who was supporting the movement.

And in the video, John Lennon was saying:

“Imagine every child no matter where in the world they were could access a universe of knowledge. You can give a child a laptop and more than imagine, you can change the world.”

What do you think? A good promotional strategy or a poor try?

Here’s the video ad:

This entry was posted on Sunday, December 28th, 2008 at 11:46 pm and is filed under XO.You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.